Battle of the Brands: Liverpool’s Fashion History…
Liverpool isn’t just about kicking a ball around; they’re also quite the fashionistas! With the ink still drying on their new $77M deal with Adidas, fans are wondering which brand has sprinkled the most magic dust on Anfield over the years. Let’s face it, the only thing a kit’s performance guarantees is looking snazzy on match day snaps, but who doesn’t love a bit of kit nostalgia?
Adidas is no stranger to Liverpool’s fashion runway, strutting in for their third spell since 2020. Once this new contract starts, don’t be surprised if Salah turns goal-scoring into a literal catwalk! A look back reveals Umbro dressed them in glory during the Paisley years, sprinkling seven league titles and four European Cups onto their fashion catalog. All this kit drama isn’t really a competitive edge, but the right jinx-busting jersey is a fan’s delight!
Over the years, Liverpool have found trophy-hoarding success wrapped in the likes of Umbro’s classic designs, while Adidas, Reebok, and New Balance have also played stylist. Proving once again that just because you don’t win silverware with Warrior, it doesn’t mean you can’t retire with a fabulous wardrobe. The fashion parade continues at Anfield – who will design their next silver-lined suit? Only time will tell!
